Anglishte Biznesi

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Arti Omeri, PhD

Code
ELL 255
Name
Business English
Semester
0
Lecture hours
3.00
Seminar hours
0.00
Laborator hours
0.00
Credits
3.00
ECTS
5.00
Description

Students will be able to independently perform communicative acts in English that demonstrate a highly developed sense of language awareness and a mastery of argumentation and effective social discourse. In particular, students will be able to communicate fluently and accurately in English in a variety of business contexts, both spoken (e.g., meetings and on the phone) and written (e.g., letters and reports).

Objectives

The development of listening, speaking, reading and writing skills in a professional register in business, work and institutional environments.

Java
Tema
1
Corporate Culture; Past Tenses and advice structures; A placement report; Arranging a meeting. Page 6-17
2
Costumer support; Asking questions and giving instructions; Formal and Informal correspondence; Writing formal and informal agendas. Page 18-31
3
Products and Packaging; Structure of presentations; Case study: Big Jack's Pizza. Page 32-43
4
Careers; Present Tenses; Job interviews; Writing a CV; Diplomatic language; Resolving Conflicts. Page 44-57
5
Feedback: Reading about the project team; Vocabulary of managing people and projects; Regulations, speculations, and habits; Coaching; Writing reports. Page 58-65
6
Case studies: Zaluski Strawberries and Trident Overseas. Page 66-70
7
Selling more: Reading about Viral Marketing; Vocabulary of the marketing mix; Questions for persuading; Dealing with objections; Writing mail shots and sales letters. Page 71-76
8
Mid-term (4 first units)
9
New Business: Reading about self-financing; Vocabulary of funding a start-up; Future perfect and future continuous; Taking questions in presentations; Writing an executive summary. Page 88-95
10
Case studies: Backchat communications and Angels or Demons. Page 110-125
11
Company and Community; Corporate social responsibilities; The passive and reported speech; Teamwork. Page 77-87
12
International trade; Prepositions; Negotiations; Mixing business and pleasure; Intercultural Communication. Page 96-109
13
Vocabulary of contracts and corporate ethics; Obligation and permission, inversion; Negotiating a compromise; Assertive writing. Page 20-35
14
Case studies: Car-Glazer and Green Hills Coffee. Page 36-50
15
Review of all units
16
Final Exam
1
Students will be able to comprehend long speech structures and follow complex arguments in English during interviews, meetings and phone calls.
2
Students will be able to read and interpret business documents in English, including charts, graphs, and accounting statements.
3
Students will be able to successfully carry out job interviews and business presentations.
4
Students will be able to write professional documents, such as CV, cover letters, memos, emails and reports.
Quantity Percentage Total percent
Midterms
1 20% 20%
Quizzes
0 0% 0%
Projects
1 20% 20%
Term projects
1 20% 20%
Laboratories
0 0% 0%
Class participation
1 10% 10%
Total term evaluation percent
70%
Final exam percent
30%
Total percent
100%
Quantity Duration (hours) Total (hours)
Course duration (including exam weeks)
16 3 48
Off class study hours
14 5 70
Duties
2 2 4
Midterms
1 1 1
Final exam
1 1 1
Other
0 0 0
Total workLoad
124
Total workload / 25 (hours)
4.96
ECTS
5.00