E- Commerce

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Rexhion Qafa, Msc

Code
CMP 215
Name
E- Commerce
Semester
3
Lecture hours
3.00
Seminar hours
0.00
Laborator hours
1.00
Credits
3.50
ECTS
5.00
Description

Objectives

Java
Tema
1
Introduction to e-commerce
2
E-commerce business models and concepts
3
E-commerce infrastructure: the internet, web, and mobile platform
4
Building an e-commerce presence: web sites, mobile sites, and apps
5
E-commerce security and payment systems
6
E-commerce marketing and advertising concepts
7
Social, mobile, and local marketing
8
Midterm
9
Ethical, social, and political issues in e-commerce
10
Online retail and services
11
Online content and media
12
Social networks, auctions, and portals
13
Social networks, auctions, and portals
14
B2B E-commerce: Supply Chain Management and Collaborative Commerce
15
Subject review, E-commerce cases review
16
Final Exam
1
Understanding the difference between e-commerce and traditional commerce.
2
The difference between traditional marketing and e-marketing campaigns.
3
Analyzing and comparing monetary transactions.
4
The propose of e-business oriented ideas and work on converting it into e-commerce.
Quantity Percentage Total percent
Midterms
1 40% 40%
Quizzes
0 0% 0%
Projects
0 0% 0%
Term projects
0 0% 0%
Laboratories
0 0% 0%
Class participation
1 10% 10%
Total term evaluation percent
50%
Final exam percent
50%
Total percent
100%
Quantity Duration (hours) Total (hours)
Course duration (including exam weeks)
16 4 64
Off class study hours
14 3 42
Duties
0 0 0
Midterms
1 9 9
Final exam
1 10 10
Other
0 0 0
Total workLoad
125
Total workload / 25 (hours)
5.00
ECTS
5.00